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What's the latest in the world of martech?

Stay up to date on M&A, news, opinion and more!

Marketing Tech Landscapes:

Top books, marketers & events

Meet the MarTech Alliance

We’re the MarTech Alliance, a marketing technology media company

We're here to do one thing and one thing only - make marketing technology simple.

And how do we do this you might ask? We can help drive your digital transformation/optimisation with specific focus on marketing technology. We do this by delivering cracking practical marketing technology learning programmes and producing shit hot #MarTechFest events series, which are a far cry from you traditional conferences. Say goodbye to your suits as comfort is key in the house of MarTech Alliance.

And who are the people behind the MarTech Alliance?

Meet the A team.

Carlos Ryan Ellen
Carlos Doughty
CEO & Founder
Ryan McNamee
Account Executive
Ellen Corsie
Marketing & CX Executive
Gary Holly Melvin
Gary Stevens
Motion Graphic / Video Editor
Holly Ripley
Digital Content & Events Producer
Melvin Brown
Inside Sales Representative


We are a small but mighty bunch who wear many hats as marketing technologists, content creators, creatives, martech nerds, marketers & social media marketers bring mixed experience, perspective & skills.

That's right mofos we multicultural and multi-skilled. Alexa play 'You're the Best' by Joe Esposito.

But we all share 3 common traits:

  • Practitioners – more than marketing theory and trending buzzwords, what we know, is from what we do first-hand. The proof is in our pudding sweet cheeks.
  • Doers – we believe in practical simple approach to everything, whether it be implementing the right tools or building your entire marketing technology strategy.
  • MarTech nerds – we simply love MarTech.

A bit more about us

We’re here to help you drive your digital transformation with specific focus on marketing technology and have a bunch of amazing resources to keep you updated on the latest.

  • MarTech Stories - We publish the going on in the world of martech.
  • #MarTechFest event series – connect with the industry’s very best at our martech festivals IRL to URL, pop up parties to festivals to virtual events.
  • Marketing & Tech Book Club - We love to get our geek on about marketing & tech books - hard copy, soft copy, audio book it doesn't matter to us... we'll take it any which way! Check out our list of marketing & tech books from our book club. 
  • Marketing technology learning - Online, in person workshops and in-house training programmes.

While you're here why not jam out to one of our Spotify playlists. 

Get in touch