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Meet the MarTech Alliance

TLDR: A learning solutions business; marketing technology events, courses & resources.

At the MarTech Alliance we love a good #TBT as much as the next guy, but when it comes to learning - we’re not about living in the past.

When nostalgia comes knocking on our door, we put the kettle on, reminisce about the good old days then send her on her merry way.

A floppy disk and a Rollardex might have been cutting edge back in the day, but in 2021 we both know they’re not going to cut the mustard.

Our motto? ‘keep upgrading’. 

For us that means upgrading your martech knowledge, skills, and ultimately your career and business. 

(Full disclosure: There’s always an exception to the rule - in our books, old school arcade games and 90s Hip Hop will remain timeless for all eternity. Don’t @ us.)

We don’t believe our community should be committed to ongoing growth and development alone, we hold our team to the same promise.

Our small, but talented team is ambitious, creative, curious, and committed to ongoing learning and development too.

Way back when (‘when’ being precisely 3 years ago), we introduced the first anti-conference dedicated to marketing technology. Behold, #MarTechFest was born. We have since added a whole range of ways to help our community better understand the martech space and build their careers and companies. 

Today we provide events; in-person and online, small and large; festivals IRL to URL, pop ups, web sesh's to fancy dinners.

You didn’t think we were going to stop there, did you?

We also provide digital learning certified courses and masterclasses, as well as a library of martech resources. Wrap everything together and you have our MarTech Alliance Membership which will be dropping very soon…

Let's keep upgrading together and do more with martech. Connect, learn and manage your martech with us.


Meet the A team.

We pity the fool who doesn’t love martech as much as we do.

Carlos Ryan Ellen
Carlos Doughty
CEO & Founder
Ryan McNamee
Account Executive
Ellen Corsie
Marketing Executive - Growth

Graham-Charlton Holly-1 Frenci re-size
Graham Charlton
Head of Content
Holly Ripley
Marketing Executive - Branding & Projects
Frenci Bardhi
Business Development Manager
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Sarah O'Neill
Digital Content Producer
Nicole Pavlou
Course & Events Producer & CS
Alfie Powell
Digital Content Producer
Driss Sebbane
Sales Representative


We are a small but mighty bunch who wear many hats as Marketing Technologists, Content Creators, Creatives, Martech Nerds, Marketers & Social Media Marketers bring mixed experience, perspective & skills to the table. Alexa play 'You're the Best' by Joe Esposito.

But we all share 3 common traits:

  • Practitioners – more than marketing theory and trending buzzwords, what we know, is from what we do first-hand. The proof is in our pudding sweet cheeks.
  • Doers – we believe in practical simple approach to everything, whether it be implementing the right tools or building your entire marketing technology strategy.
  • MarTech nerds – we simply love MarTech.

A bit more about us

Hey keen reader – you still with us? Why not can bounce into our site to learn a little more…


P.S. Good things come to those who keep scrolling. If you’ve made it this far down the page you deserve a lil treat… Check out our #MarTechFest Beats Playlist on Spotify. You’re welcome.

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