LXA Learning Membership 

Unlimited lessons, resources, courses, workshops and events. The perfect package for ambitious marketing, sales and tech professionals.

Upskill, reskill or reinvent your marketing competencies for today's digital landscape. 

Build the marketing capabilities to drive your marketing transformation.

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WHAT

Unlimited learning

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DURATION

12 months access

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WHERE

Online

Download the membership brochure

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Marketing Transformation

Learning Portfolio

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50+ Lessons


A range of classes from across foundations to advanced, covering the marketing spectrum across:

  • Data driven marketing including CDPs
  • Martech & marketing operations
  • Account-based marketing
  • CX Mapping & Omnichannel design
  • Channel playbooks across email marketing, SEM/SEO, content marketing & outreach, etc. 
  • Sales enablement & sales operations 
  • Marketing modelling & budgeting
  • Growth marketing methodology
  • Ecommerce
  • Multi-variant testing
  • Conversion rate optimisation (CRO)
  • UI/UX
  • Campaign operations
  • Personalisation & real-time marketing
  • Marketing automation
  • Marketing analytics

30+ Resources


Access to a rich catalogue of resources including CX mapping, maturity assessment, budgeting calculator, vendor selection, etc.

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All Courses

Check out every certificate course and workshop

[LIVE] Workshop: AI Enabled Marketing

Learn how to build and embed an AI-enabled approach to marketing excellence. Unpack the history of AI and its practical applications in marketing. Gain practical insights, tools, and resources for..
Course

Workshop: Customer Data Platforms

Improve your marketing strategies and customer experiences with our free workshop on customer data platforms. Learn how CDPs can enhance your organisation's data-driven approach and gain valuable..
Course

Certificate: Marketing Operations Essentials

This course is packed with everything from marketing ops organisation fit to campaign ops, to tech and project management - and everything in-between.

Course

Certificate: Marketing Technology (MarTech) Essentials

This course covers the A-Z of auditing and developing your marketing technology strategy.

Course

Certificate: Sales Enablement & Sales Operations Essentials

This course will equip you with the strategic framework needed to introduce or enhance your own sales enablement effort, so you can drive revenue growth with confidence.

Course

Workshop: Marketing Operations Mechanics with No Code

This course will teach you how to accelerate marketing operations performance through no-code programming and the creative deployment of martech to build new tools and automate processes.

Course

Learning Design

Course Instructors

 

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Carlos Doughty

Darrell-Purple

Darrell Alfonso

Course Instructors

 

Rachael Smith

Rachael Smith

Richard Nolan

Richard Nolan

Skills That Count

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$669.3bn

Is the size of the global martech and salestech market. Gain the skills to navigate a half a trillion-dollar industry.

money

72%

Of CSOs agree that ‘the market is lacking sales professionals with the necessary salestech, data, sales content or sales operations skills and knowledge’.

growth

25%

Expected growth in the demand for digital transformation skills by 2025

Who is an LXA Membership for?

Specialists

  • Marketing Operations 
  • Marketing Automation
  • Marketing Technology
  • Agency MDs / Consultants
  • CRM / CDP / Database / System Admin
  • SEO
  • ABM / Demand Generation
  • Sales Operations
  • Sales Enablement
  • Content
  • Sales Coach / Trainer
  • Sales Technology
  • Revenue / Growth Operations
  • Transformation
  • Digital
  • Strategists
  • Innovation / Futurists

Generalists

  • Marketing
  • Technology
  • Operations
  • Programme & Project
  • Sales
  • Business Development
  • Career Movers





 

 

Leaders

  • Marketing
  • Data & Analytics
  • Digital
  • Transformation
  • Technology
  • Sales
  • Revenue
  • Growth









L&D Teams

 

Are you looking to build your company's digital capabilities?
Get in touch to find out about LXA corporate membership options.

NPS-meter

Average LXA Course NPS Score 63

On average across all courses, LXA alumni rate their experience 9.1 out of 10. 84% would recommend the course to their network

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5 Reasons Why Alumni Rate Our Courses

1
Courses are informed by insights from over 1k CMOs, CGOs, CSOs and CROs through LXA’s own market surveys and research.
2
Sessions delivered at our events from over 100 speakers per year including martech heavy-weights Scott Brinker, Sara McNamara, Darrell Alfonso and Frans Riemersma.
3
Tool and technology research and practitioner interviews to develop over 20 reports and platform guides published per year.
4
We partner with the markets most recognised martech companies including Adobe, Tealium, Acxiom, Meta, Treasure Data and plenty more.
5
Courses are crafted by industry leading practitioners with decades of experience working with world’s leading brands such as AWS, JP Morgan, Euromoney, Indeed and more.

Book your spot here

Membership

12-months all you can learn

£2450 / $2995
(GBP / USD)
per person, per annum
Unlimited courses: 50+ lessons, 10+ workshops & courses
Access period: 12-months
Live orientation
Quarterly course work feedback and commentary
Certificate and badge
Lifetime access to alumni community
In-person event invites
Premium content incl. research reports and buyer guides
Access to workshops

Need help or have a question? Get in touch with the team: support@lxahub.com / +44 (0) 203 2863766

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