Marketing & Tech Book Club

#MarketingBookClub

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Greetings Book Worms! 

We love to learn, if not through going to great events (like our very own MarTech Festival #shamelessplug) then reading fantastic books from the industry’s best. Plus we like to nerd out chatting with others about cool books. So we launched our online marketing & technology book club.

Once (occasionally twice) a month we recommend a book for everyone to read based on feedback from our editorial team and of course all of you. Plus we have the honour & pleasure of interviewing the author of each title. 

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Check out the interviews with the amazing authors of our marketing and technology book club!

 

Scott Galloway - 'The Four'

We played a cheeky game of Shoot, Shag, Marry with Scott Galloway, author of The Four

Gary Vee - 'Crushing It'

We discuss his latest book Crushing It, the New York Jets, Kick Starter, what defines happiness, the future of marketing and plenty more

Rand Fishkin - 'Lost & Founder'

Carlos caught up with the author of 'Lost & Founder' to chat about hiring for cultural fit over competency & how to recruit for this.

Tim Hughes - 'Social Selling'

Check out Tim's advice for anyone looking to translate their offline network, presence and influence to social media.

 

Robert Rose - 'Killing Marketing'

Carlos and Robert chatted on who might acquire Conde Nast, the Casey Neistat & CNN partnership mismatch, agencies/consultancies getting into the media business, and plenty more 

The Books!

Check out our line up of must read books for 2018.