We love to learn, if not through going to great events (like our very own MarTech Festival #shamelessplug) then reading fantastic books from the industry’s best. Plus we like to nerd out chatting with others about cool books. So we launched our online marketing & technology book club.
Once (occasionally twice) a month we recommend a book for everyone to read based on feedback from our editorial team and of course all of you. Plus we have the honour & pleasure of interviewing the author of each title.
Check out the interviews with the amazing authors of our marketing and technology book club!
Scott Galloway - 'The Four'
We played a cheeky game of Shoot, Shag, Marry with Scott Galloway, author of The Four
Gary Vee - 'Crushing It'
We discuss his latest book Crushing It, the New York Jets, Kick Starter, what defines happiness, the future of marketing and plenty more
Rand Fishkin - 'Lost & Founder'
Carlos caught up with the author of 'Lost & Founder' to chat about hiring for cultural fit over competency & how to recruit for this.
Tim Hughes - 'Social Selling'
Check out Tim's advice for anyone looking to translate their offline network, presence and influence to social media.
Robert Rose - 'Killing Marketing'
Carlos and Robert chatted on who might acquire Conde Nast, the Casey Neistat & CNN partnership mismatch, agencies/consultancies getting into the media business, and plenty more
Check out our line up of must read books for 2018.
Crushing It! by Gary Vaynerchuk
The Four by Scott Galloway
Killing Marketing by Robert Rose & Joe Pulizzi
The Startup Way by Eric Ries
Digital Sense by Travis Wright & Chris J. Snook
Hacking Marketing by Scott Brinker
Social Selling by Tim Hughes