The State of MarTech Report

There has never been a more exciting time to work in marketing and technology. The world was already digitising rapidly, but the pandemic has accelerated this digital transformation. Companies that have been forced to adapt to evolving customer behaviours to survive now have an opportunity to thrive.



Sales Team Lead

Location: Hoxton, London
Role type: Full Time

We’re MarTech Alliance - a learning business focused on marketing, sales & technology. Delivering learning experiences across events, courses & resources.

We deliver exceptional modern learning experiences; events, courses & resources; individuals & teams, physical & digital, formal & informal, self-study, instructor-led & community-based learning.

All this supports our development into THE global community of marketing, sales & technology professionals. To help them develop their skills, knowledge & network to advance their careers & business performance.

About our background
Our founder took the business from being a side hustle on his sofa to an amazing office in east London with an epic team of 15.

We have snowballed from one event to a global event series, a portfolio of digital courses and a library of content. We have built a global community of over 100k marketing, sales and tech professionals to help them grow their careers and companies.

Today we work with companies from TikTok to Coca-Cola and Adobe to McKinsey.

About the role.
Reporting to the CEO and managing a small sales team, the new hire will help us:

  • Manage the sales department and individual sales executives. Run weekly sales meetings; review KPIs & deal pipeline
  • Improve the performance of the sales team through mentoring and training.
  • Research and approach new clients, articulating our proposition to senior executives to convert to sales.
  • Improve our outbound sales prospecting via various channels and deliver agreed calls and email figures.
  • Generate appointments with key decision makers.
  • Create bespoke packages tailored specifically to client goals.
  • Monitor sales objectives and deliver key results.
  • Support the management team with the development of growth strategies and plans.Drive new business development opportunities through your commercial acumen and selling skills.
  • Generating appointments with key decision makers.
  • Develop the sales process and improve account-based marketing methods.
  • Identity, discuss, solve (IDS) any sales issues e.g, team motivation & performance, product feedback & objection handling, speed of deal conversion, pricing, cross & upsell opportunities.

About you.

What we’re looking for is an individual who if flexible and adaptable to varying duties, depending on the shifting needs of the company and its staff.


You’ll have the right balance of skills and mindset and be looking to grow your knowledge and experience in a fast-paced environment.


Knowledge and skills.

  • Target driven, with commercially awareness to spot new opportunities.
  • Ambitious, with can see opportunities and grasp them.
  • A people person - you love to meet new people, connecting/chatting comes naturally.
  • Able and willing to overcome objections and win the support of new clients.
  • Confident.
  • Articulate, with solid presentation skills.
  • A team leader.
  • Not afraid of hard work.


About your experience.

We’re looking for candidates with a minimum of 4 years sales experience with a track record of meeting (and exceeding) sales targets. You will have coached and motivated sales executives in previous roles.

Our core values.

  • We get $hit done – key to this is initiative & ownership.
  • We have drive, ambition & commitment.
  • We’re obsessed with learning – in traditional formats but also rolling up our sleeves to learn by actually doing stuff.
  • We do things that inspire us & produce the stuff we’re proud of.
  • We embrace change & constant evolution.


About our working style

We believe in a mix of office and remote. It gives us a chance to build relationships with colleagues, learn from conversations we have in the office, while having some flexibility for a great work-life balance.

Being in the office also means you get to build a relationship with Paco – our Chief Barketing Officer.

Our office is based in the heart of London, just 4mins walk from Shoreditch High Street.

Operationally we adopt agile work ways (think daily stand-ups and Asana across the entire team) alongside the robust planning and operating model; Entrepreneurial Operating System (EOS).

OK … but why work here?

We asked our team to rattle off the key reasons why they enjoy being part of our amazing team:

  • Recognition & work that matters – Your work truly matters, it has impact and your recognised for what you do in any role in the business.
  • Business inflection point – We are at a real inflection point in our growth so you have the opportunity to be part of something very special which is growing at speed – the right way.
  • Learning & Career growth – We live and breathe what we do. We are committed to helping our community to keep upgrading, to build their skills, knowledge and network to grow their careers. The same is true of our team. You will receive a training allowance and development plan to map your personal growth.

How to apply.
In the first instance, we would like to understand more about you.

  • Forward your Resume / CV to 
  • Provide a summary of the reason why you feel you’re right for the role.