Senior Marketing Executive

Location: Hoxton, London
Role type: Full Time

About us.
We’re MarTech Alliance - a learning business focused on marketing, sales & technology. Delivering learning experiences across events, courses & resources.

We deliver exceptional modern learning experiences; events, courses & resources; individuals & teams, physical & digital, formal & informal, self-study, instructor-led & community-based learning.

All this supports our development into THE global community of marketing, sales & technology professionals. To help them develop their skills, knowledge & network to advance their careers & business performance.

About our background.
Our founder took the business from being a side hustle on his sofa to an amazing office in east London with an epic team of 15.

We have snowballed from one event to a global event series, a portfolio of digital courses and a library of content.

We have built a global community of over 100k marketing, sales, and tech professionals to help them grow their careers and companies.

Today we work with companies from TikTok to Coca-Cola and Adobe to McKinsey.

About the role.
All sections of our business are growing fast. We’re now looking for a data-driven Senior Marketing Executive to join our marketing team.

This is an amazing opportunity to elevate and accelerate your career. You will be given advanced training in marketing operations and martech and get certified in both. You will work on the industry’s most respected events series for the martech, marketing automation and marketing ops community.

The ideal candidate will currently be in a marketing role, utilising technology and data to deliver efficient and effective marketing processes and personalised campaigns. You enjoy analysing, optimising and reporting on campaign performance, because that’s the area of marketing that really gets you going.

We will expect you to develop best practice across all our marketing channels for a variety of products and services. Long-term success will depend on you identifying what works, what doesn’t, and how to optimise marketing efforts by implementing the most effective tactics.

Reporting to the Head of Marketing, the role is fundamental to the success of our sales and marketing function. Your key areas of responsibility will include:

• Marketing campaigns – End-to-end planning and delivery of imaginative and effective campaigns across email marketing, social media platforms, content marketing, etc.
• Marketing campaign operations – Help drive marketing campaign performance and efficiency through marketing technology, automation and data analysis.
• Data management – Centralise, organise, and connect data sets. Segment and select data for sales and marketing activities.
• Personalisation – Deliver deeper personalisation with our entire audience.
• Reporting, analysis & insights – Manage marketing and sales reporting, extracting key insights to optimise campaign performance and drive audience development.

About you.
Martech is what we live and breathe. As a data-driven marketer, we expect you’ll know a fair bit about it too. Working with us will certainly enhance that knowledge. What we’re looking for is an individual who is:

• Highly organised and a fastidious problem solver
• Self-motivated & focused
• Inquisitive with a constant desire to learn and improve
• A solid communicator who can inspire various audiences
• Not afraid of hard work; you’re prepared to roll up your sleeves and get your hands dirty

Required Skills

• Campaign planning, execution and optimisation
• Data analysis and reporting
• CRM and data governance
• Highly proficient using Excel and other reporting tools

Our core values.

• We get $hit done – key to this is initiative & ownership.
• We love drive, ambition & commitment.
• We’re obsessed about learning – in traditional formats, but also rolling up our sleeves to learn by actually doing stuff.
• We do things that inspire us & producing stuff we’re proud of.
• We embrace change & constant evolution.

About our working style
We believe in a mix of office and remote. It gives us a chance to build relationships with colleagues, learn from conversations we have in the office, while having some flexibility for a great work-life balance.

Being in the office also means you get to build a relationship with Paco – our Chief Barketing Officer.
Our office is based in the heart of London, just 4mins walk from Shoreditch High street.

OK … but why work here?
We asked our team to rattle off the key reasons why they enjoy being part of our amazing team:

• Recognition & work that matters – Your work truly matters, it has impact and your recognised for what you do in any role in the business.
• Business inflection point – We are at a real inflection point in our growth so you have the opportunity to be part of something very special which is growing at speed – the right way.
• Learning & Career growth – We live and breathe what we do. We are committed to helping our community to keep upgrading, to build their skills, knowledge and network to grow their careers. The same is true of our team. You will receive a training allowance and development plan to map your personal growth.

How to apply.
In the first instance, we would like to understand more about you.

• Forward your Resume / CV to hello@martechalliance.com 
• Provide a summary of the reason why you feel you’re right for the role.