In 2020, Ysance is launching its new customer-centric platform dedicated to retailers: Easyence.
Easyence is a Customer Data Platform (CDP) intended for retailers, allowing them to offer a memorable omnichannel experience to their customers, to guarantee the satisfaction and productivity of business teams, and to share performance indicators and know-how within of a brand, or with partner brands. Based on a Customer Infrastructure bringing together all customer and environmental data (products, stores, etc.), offering scoring algorithms, and built around a Dynamic Graph.
Easyence includes many business applications (Attribution App, Merchandising App, Activation App, Insights App, etc.) and integrates with the applications of its customers' ecosystem.