The virtual anti-conference, On the internet
> Agenda
> Speakers
Monthly webinars
> Upcoming: Digital Experience
Virtual round (hexagon) tables
Live Linkedin open Q&As
The anti-conference, London
The anti-conference, Sydney
Monthly Marketing Leader fancy dinners
Community beers w/ peers
Workshops at our anti-conference
Stay up to date on M&A, news, opinion and more!
The virtual anti-conference, On the internet
> Agenda
> Speakers
Monthly webinars
> Upcoming: Digital Experience
Virtual round (hexagon) tables
Live Linkedin open Q&As
The anti-conference, London
The anti-conference, Sydney
Monthly Marketing Leader fancy dinners
Community beers w/ peers
Workshops at our anti-conference
Stay up to date on M&A, news, opinion and more!
Magazine London | London, UK | 22nd October, 2021
For the main guest:
For your team:
Are we the biggest event? Nope. Are we the longest? Not even close. Have we got more speakers, more streams, VR machines, and more contrived networking activities than other events? Hell no. There are no platters of dry sandwiches and depressing workshops in hotel basements…just good bants, great beats, yummy bites and an adequate* number of stellar speakers delivering sessions across three easy to access stages.
#MarTechFest is the name and marketing technology is our game. But #MarTechFest is not a regular event, we’re the goddamn ‘anti-conference’. We have a hashtag in our name, and we let our speakers, nay we encourage our speakers to say swears during their sessions and urge attendees to do away with the suits for the day. Put on your comfy clothes (and hey if suits are your comfy clothes then you do you babes)! We’re not even close to a conference, we’re a Fest. It stands for Festival. The Marketing Technology Festival. We’ll keep your belly full of tasty street food you’d actually spend money on…but you don’t have to because your ticket is 👏 all 👏 inclusive 👏 – and we’ll keep your brain full with stacks of useful, practical, actionable (and easy to understand) marketing technology content. We’ll keep the buzzwordery to a minimum, scouts honour.
*Ooh you clicked...you must really like us*
And if size matters (and we know it does) you’ll be excited to know we’re comin’ in hot with our BIGGEST #MarTechFest event to date (we’re now 4 years running fam!), taking up residence in the shiny and exciting new venue MAGAZINE London – we’ve got space to fit 1200 of you marketing and tech types, so tell ya mates and assemble the team. Need some KSPs…here’s “10 Top Reasons to Attend with Your Team". #eventsmarketing
“But why martech?”
I’m glad you asked, now I don’t want to alarm you, but marketing technology is a big deal. 121.5 billion dollarydoos big (BDO, WARC). But if the value of the global marketing technology market doesn’t do it for you, maybe these digits will:
We don’t know many things, but we do know martech, we are your friendly neighbourhood marketing technology afficionados. If you think it’s high time your marketing strategy could be working smarter: #MarTechFest. Maybe you’re falling victim to Magpie Syndrome and snapping up every shiny new tool that lead gens you on Linkedin: #MarTechFest. Keen to find your tribe and hobnob with marketing heavy hitters? #MarTechFest. Whatever your marketing technology question, the answer is always #MarTechFest.
More announcements coming soon!
Just take a look at some of these digits...
We have developed the 4 P's of Marketing Technology which will frame our agenda:
Planning & Strategy
Developing a cornerstone of your marketing strategy, your martech plan & road map that wraps around customer journey, powers your channel marketing and accelerates your broader marketing strategy to business goals. From 2019/2020 martech industry insights to our framework for delivering your marketing tech plans.
People & Teams
The skills, people, partners & team structure needed to deliver your martech strategy. Marketing technologists, marketing automation managers, marketing operations managers, data scientists, growth hackers to AI replacing roles.
Platforms, Apps & Ecosystems
Marketing tool selection to building your complete marketing stack. In-depth martech case study sessions on the tech enabling/optimising advertising & promotion, commerce & sales, content & experience, data, management and social & relationships. From email marketing, search, content, social, measurability; conversational marketing, multi-channel automation & personalisation, sales enablement to rolling out your CDP.
Process & Operations
Martech enabled marketing operations, agile marketing management to growth hacking processes; speed, adaptability and rapid experimentation.
The man behind one of most famous visuals in the martech space the Marketing Technology Landscape Supergraphic, editor at chiefmartec.com, VP Platform ecosystem for HubSpot and one of the most authoritative figures in the marketing technology space returns for the third year to headline #MarTechFest
Catch up Scott's 2019 presentation video and slides available here -> 'Everything You Need to Know to Develop Your MarTech plan in 2020 & Beyond'
Interested in applying to speak at #MartechFest 2020? Pitch your session here
Stay tuned as we continue ro release more information about the amazing speaker line up for #MarTechFest 2019
Scott Brinker
Editor
Connect with the community
Join a community of marketers from brands like Swarovski, The Financial Times, Waitrose, Sky Gaming & Betting, Mondelez, Shelter, Facebook, Heineken, Argos & plenty more
Only one day out of the office
It's hard to get away from your desk at the best of times, so we've made sure #MarTechFest is one compact and action packed day (save those out of offices for trips to the Maldives!)
The 4Ps of Marketing Technology:
PLAN: Developing a martech plan & road map wrapped around your business goals and marketing strategy
PEOPLE: Identifying the talent & skills required to power your plans
PLATFORMS: Building & integrating your marketing stack
PROCESS: Implementing agile marketing methodologies & more
A Full Stack Agenda
Scott 'god-father-of-martech' Brinker from chiefmartec.com and Mark Adams from Vice headline a 'full-stack' agenda that includes speakers from Gartner, Boots, Twitter, Vodafone & more
Sessions will cover topics including CDPs, agile marketing, voice marketing, influencer marketing, conversational marketing, sales enablement, CX, marketing operations & stacks more!
Beers, beats & bants
#MarTechFest is taking up residence in one of London's most exciting new venues!
Set to the breathtaking backdrop of Canary Wharf, the unique space is giving us the chance to bring you even more amazing marketing technology content across three stages. Plus even more of the street food, DJs, and networking spaces you know and love.
2020
Announced Soon
2020 Announced Soon
exc VAT.
Package includes:
Get the team involved in all the #MarTechFest fun with our group booking offers. Tickets start from £249 + vat each
Just add your deets below and you'll be redirected to Eventbrite to finalise your purchase.
Just add your deets below and you'll be redirected to Eventbrite to finalise your purchase.
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