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The State of MarTech Report

There has never been a more exciting time to work in marketing and technology. The world was already digitising rapidly, but the pandemic has accelerated this digital transformation. Companies that have been forced to adapt to evolving customer behaviours to survive now have an opportunity to thrive.

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#MarTechFest

2019 Speaker Presentations

 
 

Scott

Scott Brinker, chiefmartec

Everything You Need to Know to Develop Your MarTech plan in 2020 & Beyond

HubSpot Video

Carlos

Carlos Doughty, MarTech Alliance

The Martech Map: 4Ps of Marketing Technology

Nina

Nina Bennett - Eaton

Building a Sales & Marketing Operations Dream Team for a $20 Billion Company: The Story So Far

Melanie

Melanie Gipp - Marketo

Lost in the MarTech Maze? Discover How The Right Toolkits Can Unleash Your Full Marketing Potential

Alina

Alina Jingan - MRM//McCann

When Tech Alone is Not Enough: Shifting to a New Perspective

Alex

Alex de Fursac Gash - Gartner

Benchmark Your Multichannel Marketing Technology Stack to Thrive in 2020 and Beyond

Amy

Amy Rodgers - WARC

Martech: 2020 and Beyond

Kees

Kees Henniphoff - Bynder

Dominate the Deadline: How to Use Smart Templates to Free Your Creatives and Create Amazing Content

Henry

Henry Li - Treasure Data

Know Everything About Your Customer - How CDPs Map Personal Customer Journeys

Chris

Chris Wickson - Integrate

The Power of Unity: How Sales & Marketing can Combine to Drive Full-Funnel Growth

Tim

Tim Bond - DMA

We Are Not Normal - What You Need to Know About the Future of Customer Engagement

Dea

Dea Mijakovac - Mouser Electronics a Workfront Client

The Critical MarTech Nobody Ever Talks About: Work Management

Jake

Jake Braly - Highspot

The Enablement Imperative: Modern product marketing drives revenue, customer satisfaction, and retention

Lisa

Lisa Toner - Hubspot

The Danger of Data-Driven Decisions - Learn from HubSpot’s Mistakes

Kieran

Kieran Cooper - Workfront

Email and the KPIs: Re-evaluating the evaluation