Learning Hub

In his first guest article for LXA, Darrell Alfonso, Global Marketing Operations Manager at Amazon Web Services tells us about some common mistakes made by marketing ops professionals, and how to..

Customer service is considered a priority for many companies. But who's responsible?

25th Nov 2022, Sydney.

This one-day event will focus on 2023 trends, planning and predictions and feature world-class speakers

1st Jul 2022, London

Any dates, Online, just for your company

Any dates, Online, just for your company

15th Jul 2022

The course is packed with everything from marketing ops organisation fit to campaign ops, to tech and project management - and everything in-between.

15th Jul 2022

The course is covers the A-Z of auditing and developing your marketing technology strategy.

19th Jan 2022

Martech Web Sesh: 30 minute online presentation followed by a 15 min speaker Q&A. Registration opens soon.

21st Oct 2022, London

For all of you lucky enough to catch it at AntiConLX Global, Darrell gave us the skinny on the formula for marketing operations success. The mops maps, so to speak. Try saying that quickly 10 times. 

8 Step Campaign Framework to creating a powerful marketing campaign. 

A look into modern marketing and the effect of data on marketing. Creative teams are having to use data to reach the right audience. They need to provide maximum integration for happy collaboration..

Carlos talks about the change in learning and Martech. 

Moni talks about the role of marketing operations and how to have a philosophical approach to operations. 

Trends in marketing automation and lead generation in this year and the whole decade. 

This presentation looks at the recipe of success. 1. Vision and Strategy, 2. Data, 3. Process, 4. People and 5. Technology.

A presentation on marketing operations and how the industry is constantly growing and changing. He discusses how to achieve success and how your team can grow influence and impact and how to stand..

This presentation looks the 5 not so obvious tips to improving your marketing automation. For instance, Tip 1: Track Data Source. 

A talk about marketing operations and how organisations are now seeing how important marketing operations are.

How to use agile principals and practices to work more effectively in crazy times of change.

Most marketers run into issues when trying to grow their existing stack. This presentation discusses how we can do better under pressure. This can be an opportunity to get the most out of your..

Little bit of CRM news for you today. Hold onto your hats. 

Coinciding with the Virtual Inbound conference, Hubspot has announced a major upgrade of its CRM, turning its focus to three C's;..

To keep employees engaged, businesses need to adapt to a digital workplace and embrace technology. Here are 5 ways to use technology for remote work.

The working world doesn’t look like it used..

A lot of change can unfold in the transformative digital world over the course of a year - we don’t have to look much further than the progression of the Marketing Technology Landscape to be reminded.