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The State of MarTech Report

There has never been a more exciting time to work in marketing and technology. The world was already digitising rapidly, but the pandemic has accelerated this digital transformation. Companies that have been forced to adapt to evolving customer behaviours to survive now have an opportunity to thrive.

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Learning Hub

Marketing Leaders Symposium with Richard Shotton

Join us there for an evening of inspiration and insights, as we discuss the art of decision-making in modern day marketing and hear from our special guest speaker, Richard Shotton, author of the new advertising essential: The Choice Factory.

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Martech M&A Activity Grew by 95% in 2021

2021 has seen record growth in M&A activity in the Martech sector, with 166 major deals, compared with 85 in 2020.  Luma's 2021 Market Report finds that deal activity grew by 95% year on year. 

MOPs Perspective: What’s the Ideal MarTech Stack?

Content syndication efforts are often riddled with poor data quality and high costs. Learn how to make content syndication work for your business. Read More.

Brand is the Biggest Demand Driver

B2B marketing often lags a decade behind B2C marketing. If you want to know where B2B is going, then just take cues from B2C.

What's The Difference Between Web 1.0, Web 2.0, And Web 3.0?

What is Web 3.0? Well, you can't begin to understand the third one, without understanding what came before it. So, what is Web 1.0? What is Web 2.0? And what will the web look like in the future?

5 Marketing Trends to Watch Out For in 2022

We’re here to look at the future marketing trends to watch out for in 2022. The developments that will shape the way we create and publish content. The new methods we can use to engage with our..

Customer Satisfaction, Data & the Post-Pandemic Recovery

BERLIN (Reuters) -Germany's cartel office said it was examining Google's use of personal data and its Google News Showcase product under its new powers to

Five 2022 Marketing Predictions From Gartner

Gartner's Marketing Predictions webinar this week looked at some key marketing trends for 2022 and beyond, as well as the implications for CMOs. 

MarTech News: Round-Up 06/01/22

Mastercard To Acquire Mcdonald’s Personalisation Platform Dynamic Yield. Integrate Receives Majority Investment From Audax Private Equity. Integral Ad Science Acquires Context. ON24 Announces New..

Why B2B Marketers Must Plan for a Cookie-less Future

B2B Marketers must prepare for a cookie-less future. Why? Well, because that's audiences demand. Discover what you need to know here.

Marketing Leaders Dinner - London

7th April 2022

Join us for an exclusive evening of fine dining, fine wine and fine marketing conversation.

Marketing Leaders Dinner - Amsterdam

15th Jun 2022

Join us for an exclusive evening of fine dining, fine wine and fine marketing conversation in Amsterdam.

AntiConLX DialUp B2C 2023 Marketing Planning & Predictions

8th Dec 2022, Online