Resources Hub

Workshop: Marketing Operations Mechanics with No Code

This course will teach you how to accelerate marketing operations performance through no-code programming and the creative deployment of martech to build new tools and automate processes.

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Workshop: Customer Data Platforms

Improve your marketing strategies and customer experiences with our free workshop on customer data platforms. Learn how CDPs can enhance your organisation's data-driven approach and gain valuable..
Course

Workflow Management Best Practice Guide

In this guide, we’ll take a deep dive into the growing market of workflow management tech. We’ll focus on what it is, how it works, and why now is a good time to invest in a robust workflow..
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Word of Mouth Marketing: Stats and Trends for 2023

Word of mouth marketing drives a whopping $6T of annual consumer spending and is estimated to account for 13% of consumer sales.
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Women's History Month - Sinem Soydar Ganal

Meet Sinem Soydar Gßnal, Global Senior Digital Marketing Manager at Vodafone. She's a digital strategist with 17 years of digital transformation, marketing, communication, channel management and..
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Women's History Month - Julie Alexander

Meet Julie Alexander, Head of Marketing at Relay42. Relay42’s platform for Intelligent Journey Orchestration empowers businesses to create meaningful customer relationships by utilizing smart..
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Women's History Month - Holly Chen

Meet Holly Chen, Growth Advisor. She advises early and growth stage B2B and B2C companies to unlock and scale growth opportunities. Holly also serve as interim Head of Marketing or Head of Growth for..
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Women's History Month - Dr Christine Bailey

Meet Dr. Christine Bailey, Managing Director, SMB UK & Ireland | CMO at Valitor.
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Women's History Month - Anita Brearton

Meet Anita Brearton, Founder/CEO of CabinetM. CabinetM help modern marketing teams manage the technology they have and find the tools they need.
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Women's History Month - Amy Rodgers

Meet Amy Rodgers, Managing Editor, Research & Rankings at WARC. WARC's mission is to the save the world from ineffective marketing. They do this by providing the latest evidence, expertise and..
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Women's History Month - Amy McManus

Meet Amy McManus, CEO/Founder of AM Marketing a full-service marketing agency based in the UK. Amy is a UK Women of the Future finalist, freeman of the London Guild of Entrepreneurs, an Associate..
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Women in Martech: Building Support, Promoting STEM, and Overcoming Imposter Syndrome.

What is the experience of women in Martech? Can it be improved through Building Support systems, Promoting STEM, and Overcoming Imposter Syndrome? Studies have shown that women hold less tech..
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