Resources Hub

Top 10 April Fool’s Jokes From Marketers in 2022

Every year, brands craft April Fool's campaigns. It offers an opportunity to communicate a light-hearted subversion of their brand image, entertaining their current community, whilst gaining..

Story

Tom Goodwin: Digital Transformation Decoded AntiConLX Global 2021

How could you begin to sum up Tom Goodwin's presentation in fewer words? Well, "good" might be accurate. "Great" might even work better. "Peerless", maybe. "On fleek", maybe not. "Pretty damn..

Story

Tips & Tricks for Large File Sharing

Discover the easy ways to share large files both internally within your workplace and externally. Whether it is cloud-based storage or a dedicated DAM platform, there are a number of ways to safely..
Story

TikTok's Algorithm in 2022: Here’s How it Works

TikTok is expected to reach a whopping 84.9M users by the end of 2022. On top of this, as of April 2022, almost half of TikTok users in the U.S were a young demographic, being between 18 to 34 years.  

Story

TikTok and WeChat to be Banned in the US From Sunday

TikTok and WeChat is to be banned from US app stores from Sunday as there’s still no sign of an American deal.
Story

Three Ways to Map Marketing Automation to your Business Scenarios

One of the most common mistakes with Marketing Automation implementations is to put technology decisions at the forefront of driving change, without understanding what the outcomes need to be.
Story

Three Ways to Break Through the Noise with Video

From the unprecedented changes wrought by COVID-19 to the high-ROI nature of organic search, here are the four major reasons why search is critical for your brand.
Story

Three Ways Blockchain Is Changing Digital Marketing

Blockchain is a big deal, and a bigger market. In fact, it's projected to hit over $23.3 Billion by 2023, and $176 Billion by 2025. And on the other side, digital advertising is predicted to grow to..
Story

Three Top Examples of Unsubscribe Emails (and Why They Work!)

You've finally crafted the perfect email. It's pure art - how have you managed to match that Schitt's Creek gif so perfectly to the bullet points?! But wait, what's that? Someone's unsubscribed?..

Story

Three Tips for Top Tier Content Marketing for Start-ups

Compared to traditional marketing, content marketing can cost up to 62% less. But The Content Marketing Institute reports that over 63% of businesses don't have a formal or documented content..
Story

Three Successful Examples of ABM Campaigns

Account-Based Marketing is one of the highest-yielding forms of B2B marketing. It's not easy, but when it works, it works like nothing else before it ever could, really.

Story

Three Practical Principles for Being Data-Driven

The innovative use of data and technology will define your future or undoing. A strong statement, but one that is necessary if we are going to challenge our industry, brands and ourselves to become..
Story