We were joined by industry legend, Ann Handley along with our expert panel for a live Q&A as we explore the ingredients to exceptional demand generation in 2022.
Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, today announced that Acxiom Real Identity is now integrated with..
Capital D, a private equity fund manager investing in disruptive mid-market businesses across Europe, has announced it acquired a majority stake in Phrasee today.
There are many benefits of ABM. As a long-term process and campaign, it can really pay off. In fact, 99% of businesses say account engagement is higher for ABM accounts.
...and it's costing marketers more than they think. It's been four years since GDPR brought marketers face-to-face with the reality of data privacy. In that time, the role of the marketer has changed..
Within the last few years especially, consumers have been growing more and more aware about how their data is gathered, stored, and used. This has meant that companies are having to change their data..
In increasingly competitive markets, customer experience (CX) can be the key differentiator for consumers. In a digital-first world where customer journeys are complex, providing the best possible..
Growth hacking is, actually, a term used for any strategy focused on growth, especially in regards to early-stage start-ups. This is usually who needs to see a large amount of growth, in a small..
Industry 5.0 is a new production model which focuses on the cooperation between humans and machines. It stands for the recognition that technological advances and human insight and creativity are..
