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The State of MarTech Report

There has never been a more exciting time to work in marketing and technology. The world was already digitising rapidly, but the pandemic has accelerated this digital transformation. Companies that have been forced to adapt to evolving customer behaviours to survive now have an opportunity to thrive.

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Learning Hub

Marketing Leaders Symposium with Richard Shotton

Join us there for an evening of inspiration and insights, as we discuss the art of decision-making in modern day marketing and hear from our special guest speaker, Richard Shotton, author of the new advertising essential: The Choice Factory.

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Why Marketing Operations is the hottest rising profession & how you can capitalize on it

A talk about marketing operations and how organisations are now seeing how important marketing operations are.

Agile marketing in times of crisis

How to use agile principals and practices to work more effectively in crazy times of change.

Going back to the basics to avoid the buzzwords & BS

Watch Pulsar's presentation from AntiConLX DialUp on demand

CDPs - Architecting your data to your omnichannel delivery

With Harish Kundari, Martech & Digital Lead ASEAN/APAC - Coca-Cola

AntiConLX DialUp: Creating Predictable and Scalable Revenue

Marketing stacks - Developing a Scalable Martech Stack

Most marketers run into issues when trying to grow their existing stack. This presentation discusses how we can do better under pressure. This can be an opportunity to get the most out of your..

Diversity and Inclusion in Marketing in 2021: Has anything really changed?

An inclusion marketing event; a 4 people conversation. An insight into diversity in the marketing industry.

Growth Hacking - The new growth playbook for enterprise corporations

A look into the change in buyer behaviour. B2B buyers now prefer to buy online when they have made a decision. 

Interview - Marketing Book Club - 'Indistractable' - Nir Eyal

This interview discusses the book Indistractable and how to stay focus in the pandemic and non-pandemic time. It looks at the main distractions and how to focus away from them.

Managing Data Privacy - Legal + Marketing Technology

This presentation looks at data privacy and how you can manage your data privacy.

Social listening - Marketing to the New Mainstream: An agile approach to trend & audience intelligence

An agile approach to trend and audience intelligence. Combining conversational and behavioural data to help understand audiences. 

Predicting the Un-predictable: Strategies to Engage & Win with AI

A better understanding of AI technology and how they can be used.