In this guide, we will explore the key components of effective sales enablement and efficient sales operations, and provide practical advice for those looking to implement a sales enablement strategy.
Sales stand on one side of the ice. Marketing on the other. Both wear matching sequinned leotards. The music starts, the spot light turns on.
We all know what CX is here. Most of us know what EX is too. But do we know what ROX is? The chances are that knowing the term Return on Investment shortens to ROI, then you can work out that ROX..
The world of data analytics is rapidly evolving; with it, new technologies and methodologies are emerging. Two technologies that are becoming increasingly popular are Reverse ETL and Customer Data..
It's just a matter of time before marketing operations and automation professionals get asked by the CMO to create better revenue attribution models and reporting, and start trying to push the..
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