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The State of MarTech Report

There has never been a more exciting time to work in marketing and technology. The world was already digitising rapidly, but the pandemic has accelerated this digital transformation. Companies that have been forced to adapt to evolving customer behaviours to survive now have an opportunity to thrive.

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Learning Hub

Marketing Leaders Symposium with Richard Shotton

Join us there for an evening of inspiration and insights, as we discuss the art of decision-making in modern day marketing and hear from our special guest speaker, Richard Shotton, author of the new advertising essential: The Choice Factory.

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LXA Sponsors Dinner for Martech Vendors

10th Nov 2022

The martech vendors growth playbook: Insights & actions to drive your 2023 growth. Join us for an exclusive evening of fine dining, fine wine and fine marketing conversation.

Ulisse Sarmiento on The Secret Ingredients to CX Excellence

Ulisse Sarmiento on The Secret Ingredients to CX Excellence
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Marketing Leaders Dinner - Sydney

24th Nov 2022

Join us for an exclusive evening of fine dining, fine wine and fine marketing conversation.

AntiConLX APAC

25th Nov 2022, Sydney.

This one-day event will focus on 2023 trends, planning and predictions and feature world-class speakers

What is Google Analytics 4? Your FAQs Answered

What is Google Analytics 4? Your FAQs Answered
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AntiConLX DialUp B2B: Designing & delivering amazing CX

14th Sep 2022, Online

Martech WebSesh: The Secret Ingredients to CX Excellence: Data, Design & Delivery

23rd Mar 2022

Martech Web Sesh: 30 minute online presentation followed by a 15 min speaker Q&A. Registration opens soon.

Is Influencer Marketing the Answer to Increased Privacy Regulations?

92% of consumers say companies must be proactive about data protection, with 64% saying they would blame the company, and not the hacker.

The Art of Leveraging Commerce Data to Create Personalised, End-to-End Marketing Campaigns

big data can be intimidating to businesses. Whether you're experiencing inadequacy with data quality, literacy, or tools, it can be tough for both B2B and B2C companies to make headway with data. But..

What is a Chief Technology Officer (CTO)?

A chief technology officer, or CTO, is an executive-level position in a company whose job is focused on the scientific and technological issues within that organisation.

How Will AI Transform Content?

Industry 5.0 is a new production model which focuses on the cooperation between humans and machines. It stands for the recognition that technological advances and human insight and creativity are..

New Report: Better Data-Driven Decision Making in the Age of Unpredictability

A new EMEA report says there's an increasing lack of leadership confidence & an increasing “fear of messing up. Can more data-driven decision making help?