For Individuals

For Teams

More

In-Person Events

Online Events

More

For Individuals

For Teams

More

In-Person Events

Online Events

More

Resources Hub

7 MarTech Trends Marketers Should Know

At AntiConLX, a unique conference for marketing technology enthusiasts to gather, share, and learn, it was time to pull out the crystal ball and data insights on emerging trends. 
READ MORE
Story

7 Mistakes to Avoid When Implementing Lead Generation

A look at some of the key mistakes which may be holding back your lead generation efforts.
READ MORE
Story

8 Key Metrics for Your Performance Marketing Reports

Click to find out the 8 most important metrics you need to monitor around the clock to remain successful.
READ MORE
Story

[LIVE] Workshop: AI Enabled Marketing

Learn how to build and embed an AI-enabled approach to marketing excellence. Unpack the history of AI and its practical applications in marketing. Gain practical insights, tools, and resources for..
ENROL
Course

A (Relatively) Brief History of AI

The idea of artificial humanity and intelligence dates back to antiquity, fascinating hundreds of societies and millions of people for thousands of years. And now we use it to create burger-flipping..
READ MORE
Story

A 3rd Year Of AntiConLX Magic In The Bag

Highlights of AntiConLX 2019
READ MORE
Story

A CMO's Guide To CDPs: Achieving A Unified Customer Experience

This field borrows heavily from the agile software development framework, which was popularized by the 2001 Manifesto for Agile Software Development. Agile software development emphasizes..

READ MORE
Story

A CMO's guide to CDPs: The four elements of a CDP

What constitutes a customer data platform (CDP) and what essential elements are required from a system to meet the demands of modern marketing?

READ MORE
Story

A Common Sense Approach to Creating Exceptional Customer Experience

Martech won’t solve your rubbish CX journey design - A common sense approach to creating exceptional customer experience with Tom Goodwin!
READ MORE
Story

A Data-First, Customer-Driven Approach to Digital Transformation

What's the goal of digital transformation? You could say it's to automate your supply chain, increase efficiency, or reduce customer wait time. But those are not end goals.
READ MORE
Story

A Day in the Life - John Watton

Meet John Watton, VP EMEA Marketing for Yext, the Search Experience Cloud company. We caught up with John to learn more about his typical working day.
READ MORE
Story

A Day in the Life - Vicki Scheele

Vicki Sheele leads the Commercial marketing function for EMEA North at Adobe. We caught up with Vicki to learn more about her typical working day.
READ MORE
Story