73% of companies report that a CDP will be critical to their customer experience effort. But what is a CDP, and how do they differ from DMPs, and CRMs?
Gartner estimates that by 2020, natural language generation and artificial intelligence will be a standard feature of 90 percent of modern BI platforms. So, this is where NLG comes in.Â
Throughout this report, we explore exactly how CMOs can uncover the barriers they face in a customer-first, data-driven ecosystem, and how they can plan for and advance their data marketing strategy.
Businesses lose a fourth of their email list volume every year. So, to avoid churn, your list has to be managed correctly. Starting with chopping at those disengaged subscribers.Â
For anyone whoâs gone from the pain of using spreadsheets to coordinate campaigns, manage budgets and report on results, marketing automation (when implemented and used effectively), rapidly..
