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Resources Hub

A Day in the Life of Anita Brearton

Take a peek at a day in the life of Anita Brearton, CEO/Founder of marketing technology management platform, CabinetM.
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A Day in the Life of Azeem Ahmad

Take a peek at a day in the life of Azeem Ahmad, Digital Marketing Manager at Staffordshire University.
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A Day in the Life of Flavilla Fongang

Take a peek at a day in the life of Flavilla Fongang, serial entrepreneur and the founder of 3 Colours Rule and Tech London Advocates for Black Women in Tech.
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A Day in the Life of Neil Stoneman

Take a peek at a day in the life of Neil Stoneman, Content Performance Director at Velocity Partners.
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A Day in the Life of Nick Epstein

Take a peek at a day in the life of Nick Epstein, Lead Marketing Technology Consultant at Blended Digital.
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A Day in the Life of Tim Bond

Take a peek at a day in the life of Tim Bond, Head of Insight at the Data & Marketing Association (DMA).
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A Guide to Martech Effectiveness

Marketing technology has become essential to marketers over the past decade. However, many marketers still see technology as the exclusive domain of IT, with key decisions on tech selection taking..
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A History of Boxever

Boxever have recently been acquired by Sitecore, but how did they get to this point. What is Boxfresh and what do they do?
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A history of Brandwatch, the company acquired by Cision

With Brandwatch being acquired by Cision for a not unsubstantial amount of money, questions are being asked how Brandwatch became what they are today...
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A Marketer's Guide to Zero-Party Data

Creating Personalised, Relevant Experience in the Digital Age. Find out what zero-party data is, why it matters, and how brands are collecting and using it with Cheetah Digital solutions, download..

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A Marketer's Why, What and When using Mobile Data

Customers don’t just want engaging mobile experiences, they expect them. Beyond the abundance of statistics that could be shared on consumer mobile habits that assert the importance of being..
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A Marketers Guide: Privacy, Consent, and Personalisation in the Modern Privacy Era

With privacy protocols and data regulations lurking around every corner, the modern-day marketer has been forced to re-think the way they communicate with their customer.
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