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The State of MarTech Report

There has never been a more exciting time to work in marketing and technology. The world was already digitising rapidly, but the pandemic has accelerated this digital transformation. Companies that have been forced to adapt to evolving customer behaviours to survive now have an opportunity to thrive.

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Learning Hub

Marketing Leaders Symposium with Richard Shotton

Join us there for an evening of inspiration and insights, as we discuss the art of decision-making in modern day marketing and hear from our special guest speaker, Richard Shotton, author of the new advertising essential: The Choice Factory.

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A Day in the Life of Tim Bond

Take a peek at a day in the life of Tim Bond, Head of Insight at the Data & Marketing Association (DMA).

Martech News: Weekly Round-up 06/10/20

SendInBlue raises $160 million, TransUnion to acquire Tru Optik, SAP to acquire Emarsys and Seismic raises $92 million

Scott Brinker's Martech Predictions for the Decade to Come

MarTech Conference kicked off with a session from the Godfather of martech himself, Scott Brinker and if you missed it, don’t sweat we’re about to give you to run down.

SAP to Acquire Emarsys to Boost Customer Experience Business

SAP to acquire Emarsys to boost Customer Experience business for an undisclosed amount.

Why Virtual Events Might Actually be Good News for Marketers

While face-to-face contact is irreplaceable, virtual events offer a lot of advantages over traditional events, conferences, meet-ups and webinars.

Are Episerver and Optimizely About to Transform the DXP Space?

Earlier this month, Episerver, a leading Customer-Centric Digital Experience Platform announced that it has entered an agreement to acquire Optimizely, the leader in experimentation and optimisation.

Martech News: Weekly Round-up 30/09/20

Cube Dev raises $6.2M, Eyeota integrates ID5’s Universal ID, Zoox Smart Data and Kubient partners and Momentum acquires Last Mile Insight LLC

A Marketers Guide: Privacy, Consent, and Personalisation in the Modern Privacy Era

With privacy protocols and data regulations lurking around every corner, the modern-day marketer has been forced to re-think the way they communicate with their customer.

How are You Going to Adapt to the Coronavirus Recession?

Here’s 14 strategies you should follow to adapt through the Coronavirus recession to ensure you come back fighting after this crisis.

Top Marketers to Follow

Follow, friend, share, like, love re-tweet to your heart’s desire while you feast your brain on gold standard insights from the top marketers in the game.

How to Thrive in the 'New Normal': According to the Hubspot Holy Trio

If you weren’t able to catch the Hubspot C-suite's session at INBOUND 2020 this year, don’t worry. We’re here to round it up.

Why your Social Media Strategy Still Matters this Holiday Season

With over 70% of APAC consumers planning to proceed with their holiday shopping digitally this year, optimising a successful social media strategy is vital.