The State of MarTech Report

There has never been a more exciting time to work in marketing and technology. The world was already digitising rapidly, but the pandemic has accelerated this digital transformation. Companies that have been forced to adapt to evolving customer behaviours to survive now have an opportunity to thrive.


Learning Hub

Marketing Book Club: Delusions of Brandeur by Ryan Wallman

Ryan Wallman, doctor turned creative copywriter joins our host Carlos in this episode to chat about his latest book Delusions of Brandeur.

Building a Marketing & Sales Operations Machine

An overview of Eaton's own Nina Bennet at AntiConLX 2019. Building a Sales & Marketing Operations Dream Team for a $20 Billion Company: The Story So Far

Is agile always the answer?

At AntiConLX 2019, Scott Brinker, Carlos Doughty, Tamsin Anasati-Pace and Sinem Soydar got together to answer - Is Agile Always the Answer?

Why CMOs must embrace martech

A modern CMOs role is essentially half-tech. In companies where the CMO role is staying, they're looking to fill it with tech-capable marketers.

MarTech Podcast: Chris Wickson & Scott Brinker

Carlos chats to Scott 'godfather of martech' Brinker and Chris Wickson, GM at Akkroo and Integrate company about the inimitable Marketing Technology Landscape Supergraphic.

Marketing Book Club: Be More Pirate by Sam Conniff

Sam Conniff, founder, author and professional rule breaker joins our host Carlos in this episode to chat about his latest book Be More Pirate.

A 3rd Year Of AntiConLX Magic In The Bag

Highlights of AntiConLX 2019

Marketing Book Club: The Infinite Game by Simon Sinek

Simon Sinek, optimist, visionary, and bestselling author joins our host Carlos in this episode to chat about his latest book The Infinite Game.

UK MarTech Landscape 2019


Marketing Book Club: Secrets of Sandhill Road by Scott Kupor

Scott Kupor joins this episode of the #MarketingBookClub to lift the lid on the world of venture capital, and chat about his book Secrets of Sandhill Road

Making it stack up: How to get, and stay, in control of your martech

The 4Ps of Marketing Technology: your guide to developing an integrated martech strategy & road map. It ain’t just about your tech.

Marketing Book Club: The Algebra of Happiness by Scott Galloway

Scott Galloway joins us for this ep of the#MarketingBookClub to chat about his brilliant book The Algebra of Happiness