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Omer Artun, Chief Science Officer, Acquia

Omer Artun, Chief Science Officer, Acquia

Recent Posts by Omer Artun, Chief Science Officer, Acquia:

by Omer Artun, Chief Science Officer, Acquia, on 28 May, 2021

Partner Content How to calculate customer lifetime value using predictive marketing techniques. Customer lifetime value is a term that describes how much revenue or profit you can expect from customers …

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Topics:Experience

by Omer Artun, Chief Science Officer, Acquia, on 24 February, 2021

Sponsored A customer data platform (CDP) is critical for creating personalised digital customer experiences. Here's why 2021 is the year of the CDP. Last year redefined the marketing landscape for …

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Topics:Data