Pug

Pug

Recent Posts by Pug:

by Pug, on 11 January, 2019

There are more and more marketing conferences events popping up every year and it can be hard to separate the wheat from the chaff! To ease the strain slightly, we’ve compiled …

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Topics:MarTech Festival

by Pug, on 29 August, 2018

As part of the research into the UK Marketing Technology Landscape Supergraphic #UKMarTech, we reached out to some of the UK's key marketing technology vendors. We chatted on what makes them tick, what …

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by Pug, on 15 August, 2018

In a world wherein the landscape of traditional marketing is in constant flux, influencer marketing has evolved from being a relatively niche space, to something far more accessible and mainstream. The …

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Topics:Made Simple Series

by Pug, on 9 August, 2018

Agile marketing is rightfully one of the sexiest buzzwords in marketing technology (IMHO). But how the heck does it live up to its rep, you may ask? When implemented efficiently, it offers …

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Topics:Made Simple Series

by Pug, on 6 August, 2018

Chances are, you’re already dealing with MarTech regularly on a day-to-day basis, even if you don’t realise it. Sending automated emails? MarTech. Maintaining a website? MarTech. Scheduling social? Yep, MarTech. While …

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Topics:MarTechMade Simple Series

by Pug, on 3 August, 2018

The Martech Alliance team was super stoked when Eric Ries swung by our studio for a good ol’ chin wag about his latest book The Startup Way. His seminal first book, …

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Topics:Marketing & Tech Book Club

by Pug, on 19 July, 2018

For those of you lucky enough to attend the MarTech conference in San Jose this week, you’ll have seen the unveiling of the infamous Marketing Technology Landscape 2018. This supergraphic is …

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Topics:MarTech FestivalMust see

by Pug, on 3 July, 2018

Marketing technology, or “martech”- as it is often abbreviated - is one of those buzzwords you hear popping up outside of the digital sphere more and more - and it’s …

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Topics:Video

by Pug, on 18 June, 2018

At The MarTech Alliance, we have a unique ability to segue any conversation topic and make it about marketing and technology. It's a true gift. And so as excitement was …

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Topics:Must see

by Pug, on 18 November, 2017

If you weren’t fortunate enough to come to our MarTech Festival 2017, #MarTechFest, you can still catch some of the highlights including the keynote session. Scott Brinker, VP Platform Ecosystem at …

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Topics:MarTechMarTech Festival