Recent Posts by Rachael:

by Rachael, on 5 April, 2019

Strap in kids Scott Brinker has dropped another martech landscape doozy. It’s that time of the year us marketing technology enthusiasts anticipate with the giddy enthusiasm regular folk reserve for …

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Topics:MarTechMarTech FestivalMust seeCarlos DoughtyScott Brinker

by Rachael, on 2 April, 2019

If the recent spate of regional Marketing Technology Landscapes are anything to go by, our old mate Scott Brinker has a hefty task on his hands collating the logos this …

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Topics:MarTechMust seeScott Brinker

by Rachael, on 18 March, 2019

Do a quick Google search for ‘growth hacking’ and you’ll get back over 53 million results….once the buzz word de jour for start-ups - with companies such as Facebook, Slack, AirBnB …

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Topics:OpinionMarTechRamblingsMust see

by Rachael, on 21 January, 2019

Inspired by none other than Scott Brinker’s behemoth Marketing Technology Landscape Supergraphic: Martech 5000, a painstakingly detailed overview of the world’s marketing technology providers – and following on from their …

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Topics:MarTech

by Rachael, on 11 January, 2019

The statistics for women in tech are depressing. Male hacker stereotypes are still problematic and the number of female technologists has been on a steady decline since the 1980s. Entrepreneur and veteran News …

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Topics:Marketing & Tech Book ClubMust seeInspiring Women

by Rachael, on 29 August, 2018

As part of the research into the UK Marketing Technology Landscape Supergraphic #UKMarTech, we reached out to some of the UK's key marketing technology vendors. We chatted on what makes them tick, what …

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Topics:MarTech Festival

by Rachael, on 29 August, 2018

As part of the research into the UK Marketing Technology Landscape Supergraphic #UKMarTech, we reached out to some of the UK's key marketing technology vendors. We chatted on what makes them tick, what …

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Topics:MarTech Festival

by Rachael, on 30 July, 2018

Apart from being the illustrious founder and leader of the MarTech Alliance, Carlos Doughty is known by many as the Prince of MarTech ($hit you not...read more about that here) …

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Topics:Who Is..Carlos Doughty