The State of MarTech Report

There has never been a more exciting time to work in marketing and technology. The world was already digitising rapidly, but the pandemic has accelerated this digital transformation. Companies that have been forced to adapt to evolving customer behaviours to survive now have an opportunity to thrive.


Who is... Vala Afshar?

Vala Afshar is a digital marketing evangelist, author and Twitter storyteller. He contributes weekly technology, business and leadership articles to a variety of publications, as well as co-hosting the weekly video show DisrupTV. With an initial background in engineering, Vala is considered a pioneer in social technologies, business intelligence and customer relationship management (CRM).


Why we love him

Vala Afshar is SalesForce’s digital marketing evangelist. Widely regarded as a top martech and social media influencer (described as one of the best industry thought leaders by Forbes and Gartner amongst others), he is a regular contributor for renowned publications including Huffington Post and INC magazine.

Aside from this, Vala co-hosts DisrupTV - a weekly show covering the latest digital business and innovation market trends - interviewing Fortune 1000 business executives, start-up founders, venture capitalists and tech and media personalities. His book ‘’The Pursuit of Social Business Excellence’’ was published in 2012.


    • University of Massachusetts Lowell, Electrical Engineering 
    • Previously CMO and Chief Customer Officer, Enterasys Networks
    • Previously Chief Marketing Officer, Extreme Networks
    • Currently Chief Digital Evangelist, Salesforce

Fun facts

  • In March 2018, Vala sponsored the Vatican's first ever hackathon, participated by over 120 students from around the world
  • Vala is a two-time Stevie Award winner stemming from his experience as CMO for Enterasys and Extreme Networks

Where to find out more

  • Vala has written various blogs and pieces of content for the Salesforce platform
  • Huffington post:  Vala's articles and blogs for the publication
  • DisrupTV: weekly Web series Vala co-hosts with R "Ray" Wang
  • Why not check out his book, The Pursuit of Social Business Excellence

Follow Vala Afshar

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Top Marketers to Follow

Looking for other top marketers? Well, you're in luck. We've got the biggest and best names, just waiting to give you a run down on the latest innovations and ideas in martech today. We've even got another SalesForce big wig making an appearance - come hear Jacki Lehry talk on The science & the sales of ABM!

Click Here to find out about attending #MarTechFest - completely free! Just for you, the person reading this. Because I like you that much. You're welcome. 😘


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