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MarTech News: Round-Up 14/04/22

ICIMS Acquires Candidate.ID Validity Acquires MailCharts Ogury Acquires MotionlySamCart Raises $82 Million Omnicom Teams Up With Firework
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What is NextTech?

NextTech is the next tech. The tech of the future. The next big tech. Can you see where we got the name? 

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MarTech News: Round-Up 08/04/22

Mural acquires LUMA and launches the Collaborative Intelligence System OSF Digital Acquires Economic Research Company Netnomics Optimove Acquires Kumulos
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Martech WebSesh: How Greggs revolutionised their CX

Watch on demand: 30 minute online presentation followed by a 15 min speaker Q&A. 

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Martech M&A Activity Continues to Grow in Q1 2022

Martech M&A Activity Continues to Grow in Q1 2022
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The History of LXA (Formally Known as MarTech Alliance) Sarah O'Neill | 7 April, 2022

How it started....how it's going...

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Data and Privacy : Stats and Trends for 2023

Companies are beginning to feel the impact of this shift towards data privacy, with 97% saying they're planning to increase their spending on protecting consumer data. 
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Data and Privacy : Stats and Trends for 2023

Some key Data and Privacy marketing statistics and trends for 2022. 

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Book Of The Month - Thinking, Fast and Slow

Book Of The Month - Thinking, Fast and Slow
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With a 9% Stake, is Elon Musk Planning to Acquire Twitter?

Tesla CEO Elon Musk has become the single largest shareholder in Twitter, after hinting recently about plans to shake up the social media industry. As a result, Twitter shares were up 26% in..

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Top 10 April Fool’s Jokes From Marketers in 2022

Every year, brands craft April Fool's campaigns. It offers an opportunity to communicate a light-hearted subversion of their brand image, entertaining their current community, whilst gaining..

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10 Growth Hacking Tips and Tools You Need to Know

According to Harvard Business Review, it can be 5-25% more expensive to attract new customers than retaining existing ones. So, reducing churn can be far less costly than new user acquisition but..
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