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Resources Hub

Best Zoom Backgrounds

For all us of working at home enduring endless conference calls it’s time to add a little fun into the mix and switch up your backdrop.
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The Best Marketing Events & Business Conferences for 2020: APAC Edition

Planning on attending a marketing event in the APAC region? The LXA has saved you the effort, and put together a comprehensive list of the all of the best events in 2020!
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The Best Marketing Virtual Events/Conferences to Attend in 2020Hopin takes even more investment - what does this tell us about the events tech space?

Wondering which virtual marketing events to attend? The LXA has saved you the effort, and put together a comprehensive list of the best virtual events in 2020!
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Marketing Technology Landscape Supergraphic 2020

The 2020 edition of Scott Brinker's Martech Landscape is upon us. Every marketers favourite infographics showcasing thousands of martech tools.
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MarTech Alliance Quarantunes Playlist

To get us through lockdown we decided to create our own quarantunes playlist.
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Who is Paco the Pug?

You've seen him in on our website, on socials and on our emails but we think it's time for you to meet Paco the Pug
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How Webinars Have Shifted our Perception of Value

Will we accept webinars now as priced events? Will we accept them but at a different price point? What will be the lasting impact?
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4 Common Myths Debunked about MarTech Roles

There seems to be a common misconception about the skills and capabilities of martech pros. So I came up with a few mythbusters of my own...
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In Praise of the Marketing Technology Landscape Supergraphic!

Prehistoric continents, modern art or fiendish jigsaw? The latest Marketing Technology Landscape from the godfather of martech Scott Brinker (aka @chiefmartec) has drawn various comparisons regarding..
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IKEA Uses Data Intelligence to Prepare for Multi-channel Growth

Click to find out how Adverity helped IKEA create an easier and more streamlined way to collect and store data.
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8 Key Metrics for Your Performance Marketing Reports

Click to find out the 8 most important metrics you need to monitor around the clock to remain successful.
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Automated Data Integrations Case Study

Click to find out how Adverity improved MediaCom's efficiency in client reporting & analytics by a whopping 75%.
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