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The State of MarTech Report

There has never been a more exciting time to work in marketing and technology. The world was already digitising rapidly, but the pandemic has accelerated this digital transformation. Companies that have been forced to adapt to evolving customer behaviours to survive now have an opportunity to thrive.

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Marketing & Tech Book Club: Be More Pirate by Sam Conniff

Welcome to the latest episode of the Marketing & Tech Book Club! This time Carlos caught up with Sam Conniff, author of Be More Pirate.

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Sam and Carlos cover:

  • Being a 'professional rule breaker'
  • Modern day pirates like Malala Yousafazi, Elon Musk and Chance the Rapper
  • Taking your own medicine, how Sam used the pirate methodology to launch his book
  • You're nobody until you have an alliterated framework
  • Aligning risk with data

RELATED: Ep #21 The Infinite Game By Simon Sinek

Loving the Marketing & Tech Book Club? Subscribe for updates and the occasional book giveaway sliding into your inbox. 

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