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The State of MarTech Report

There has never been a more exciting time to work in marketing and technology. The world was already digitising rapidly, but the pandemic has accelerated this digital transformation. Companies that have been forced to adapt to evolving customer behaviours to survive now have an opportunity to thrive.

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Who is.. Travis Wright?

Travis Wright is a trainer, columnist and self-confessed martech nerd. Travis helps his clients improve their marketing practices and align sales. He co-authored a bestselling book, Digital Sense to help companies market more effectively in the 21st century.  

photo of Travis Wright

Why we love him

Travis is a self-confessed nerd, smart ass and an über “Bullshittapotomus”. He is enthusiastic about what he does and does it with flair. He is a problem solver, a shit-figure-outer and a digital badass.

Credentials

    • Built first website within the first 48 hours of ever being on a computer
    • Worked at Sprint throughout College
    • Right out of college joined GTE Yellow Pages
    • Over past 15 years has ran own agency, marketing 100 business websites
    • Developed own custom SEO and Social Media training courses through Planet Ocean and Search Engine News
    • Cofounder & CMO of Digital, a Kansas City & SF-based digital ad & content agency
    • Speaks at industry conferences such as: SMX, ad:tech, Search Engine Strategies, SXSW, Social Media Strategies Summit

Fun facts

  • Travis a former stand-up comedian, first getting into website building as a way to promote his career
  • Travis is a fan of American football team, the Kansas City Chiefs. The team once blocked him on social media after he posted a negative tweet, resulting in a social hoopla that he- in part- instigated
  • Travis joined us for Marketing & Tech Book Club alongside co-author Chris J Snook, to chat about their book, Digital Sense

Where to find out more

    • Bad Crypto Podcast: co-hosts with Joel Comm
    • Traviswright.com: professional website with industry/social updates and anecdotes
    • Don’t forget to read Travis and Chris J Snook’s book, Digital Sense: The Common Sense Approach to Social Business Strategy, Marketing Technologies, Customer Experience and Emerging Technologies.

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